50+
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23
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90
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in reaching those in Finance and the most affluent individuals.
2 in 5
45%
Of our readers sit in the C-Suite.
Financial business decision makers are reached across WSJBG.
Of our readers have a household income of $200K or more.
Engagement Across Every Platform
Digital Innovation
Ad Technology
Audio
Video
Print
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Advertising Technoloy
Live Journalism
1 in 3
#1
49%
Growth in 4 years.
Privacy Notice Data Policy Cookie Notice Terms and Conditions
Sources: 2023 Double-base Ipsos Affluent Survey USA, Adults, Age 18+, HHI $125K+.
Advertising Technology
Editorial Calendars
Media Kit
109 MILLION
Monthly unique website visits across our brands.
Editorial Advertising Opportunities
View Calendar
WSJ. Magazine Calendar
Mansion Calendar
WSJ Reports Calendar
2024
Barron's Calendar
Mansion Global Calendar
2025
306%
63%
9.3 MM
Interaction Rate above the Industry Standard.
Explore Digital Innovation
Higher Attention Quality than Industry Standard Digital Advertising.
Total hours spent with ads In-view.
Innovation Formats
The Hero serves full page width across all devices, delivering scalable high-impact executions with versatile capabilities. Avg CTR - 3x Standard Display
Hero
We create innovative advertising experiences to amplify your narrative.
An immersive, near-full-screen canvas that appears mid-article, showcasing stunning high-resolution experiences. Avg CTR - 4.9x Standard Display
Titan
A suite of vertical full-screen interactive mobile experiences, appearing mid-scroll. Avg CTR - 5.9x Standard Display Avg VCR - 1.7x Standard Display
V-Studio
The Folio unit serves in-content at paragraph width, providing a native canvas for content integration and storytelling. Avg CTR - 3.2x Standard Display
Folio
Scalable, light-weight video and interactive content v into standard IAB ad sizes. Avg CTR - 1x Standard Display Avg VCR - 1.5x Standard Display
Mosaic
Social Posts and Branded Content converted to scalable Rich Media that emulate Social experiences. Avg CTR - 1.6x Standard Display
Social Display
Sources: Moat Analytics Data, 2022, Moat Display Analytics across Desktop, Mobile Web, Mobile App. Date Range: 01/01/2023-03/31/2023
Our dedicated ad tech team is focused on our increasingly automated product set that leverages 1st party data, advanced analytics, and ad tech platforms to deliver results for our marketing partners.
Our patented taxonomy tool, DJID, allows us to effectively gauge users’ intent and serve your brand’s messaging against 80+ distinct themes. Reach your desired targeted audiences across all of the WSJ Digital Network’s decision-making properties.
Our proprietary intelligence solution uses context and sentiment analysis to align your message in brand suitable environments. Delivering against the right content in the right context for your message.
Unlocks key audience trends through our 1P data allowing us to populate predefined audience segments.
1P DATA
90%
4 in 5
38
Of listeners agree that WSJ | BG podcasts are trustworthy, help them become more educated, and publish high quality content.
Listeners have acted as a result of hearing ads on a WSJ | BG podcast.
Is the average age of our podcast listeners.
Featured Podcasts
At Barron’s with Andy Serwer, is a weekly show dedicated to in-depth interviews with CEOs and leaders from the world of business.
At Barron's
HOST: Andy Serwer
Mirrored after WSJ’s popular column, What’s News delivers top stories and shares timely insights on business, the economy, markets, and politics straight from the WSJ newsdesk.
HOSTS: Luke Vargas & Special Guests
What's News
Investing with IBD is a weekly podcast offering a rich analysis of the market, investment tips, and new trade ideas from IBD hosts in addition to interviews with Industry luminaries.
HOSTS: Justin Nielsen
Investing with IBD
We’ll bring you breaking tech news and scoops from the pros at the Wall Street Journal, insight into new innovations and policy debates, tips from our personal tech team, and exclusive interviews with movers and shakers in the industry.
HOSTS: Zoe Thomas & Special Guests
Tech News Briefing
Combining the unparalleled reach of The Wall Street Journal’s newsroom with Gimlet’s deep audio expertise, we’ve created a must-listen daily show about money, business, and power. WSJ’s most successful podcast, with 8M+ monthly listeners.
HOSTS: Kate Linebaugh and Ryan Knutson with Jessica Mendoza
The Journal
Sources: 2023 Double-base Ipsos Affluent Survey USA, 2023 WSJ Intelligence Podcast Profile.
View All WSJ Podcasts
View All Barron's Podcasts
View All MarketWatch Podcasts
42
80%
77%
Average age.
Are decision makers.
Total On-Site Video Completes YoY.
Featured Video Series
View All WSJ Videos
View All Barron's Videos
View All MarketWatch Videos
Coveted highlights a cult favorite item or product beloved by experts and aesthetes and breaks downs why it is the “chosen” product for the group of enthusiasts. The series also highlights how businesses take on these risky products –popular with perhaps a very niche audience– and balance the question of quality over profits.
Coveted
Weekly show dedicated to in-depth interviews with CEOs and other leaders from the world of business. Our candid conversations shed light on the biggest stories in markets, the economy, technology, politics, and corporate culture.
The Tech Behind is a monthly show that delves into the complex engineering, computing, science, and algorithms that power our favorite technology.
The Tech Behind
Sources: Ipsos Doublebase 2023 Audience Profile, WSJDN B2C Video Performance Dashboard, Adobe Internal Records. January 1, 2022 - December 31, 2023. IBD Data Excluded. .
with Andy Serwer
Decision Makers.
"MarketWatch Invests" promises to be the ultimate destination for discerning investors seeking timely insights, unique perspectives, and expert commentary on the ever-evolving world of finance.
MarketWatch Invests
How do the world's most successful companies generate revenue? In this explainer series, we'll dive into the surprising stories behind how businesses work--exploring everything from Costco's "treasure-hunt" model to the economics behind Amazon's AWS.
The Economics Of
Cultural icons explain how they started out and then climbed their way to the top.
The Job Interview
Weekday Print
Weekend Print
71%
$404K
59
Take action on WSJ ads.
Household income.
Minutes spent with WSJ weekend.
WSJ’s premier section for world, political, business news and opinion. Section A offers advertisers the opportunity to align with Pulitzer Prize winning Journalism.
Section A
An award-winning lifestyle publication, WSJ. Magazine is dedicated to the power and passions of The Wall Street Journal's global readership. Each month, WSJ. covers contemporary culture and the luminaries shaping it—with exclusive features and award-winning photography. View PwC Circulation Statement
WSJ. Magazine
Sources: WSJ | BG Intelligence April 2023 Proprietary 360/Day in the Life Study, RAM Panel; Base: n=803. WSJ print studies conducted January 2016 - June 2022.
Business & Finance provides detailed and insightful coverage of business news and headlines on the world's most important companies from The Wall Street Journal.
Business & Finance
For over 30 years, Journal Reports have provided our readers with deep-dives on topics important to their careers and lives.
Journal Reports
Published every Friday in The Wall Street Journal, Mansion serves as a trustworthy guide for enthusiasts and prospective buyers alike, featuring the world’s most distinctive homes and providing in-depth market analysis and financing tactics.
Mansion
The Exchange section offers powerful visual presentation, breaking news, addictive recurring features, agenda-setting regular columnists and deep reporting that illuminates the behind-the-scenes stories of the week's biggest business and finance news.
Exchange
Presenting today’s leading issues, from health and science to politics and world affairs, Review challenges our readers to reflect on the world around them.
Review
Every weekend, our readers look to this pull-out section for the latest lifestyle news. Off Duty provides fun, fresh and informative content across five pillars.
Off-Duty
Advisors and investors come to Barron’s for clarity and actionable insight to empower financial decisions.
Barron's
Mansion Global is a luxury real estate platform that seamlessly integrates ultra high-end listings and property search functionality with editorial that spans global market insights, architecture and design, and lifestyle content.
Mansion Global
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Featured Newsletters
75+
27%
84%
Newsletters across WSJ|BG.
Year-over-year newsletter subscriber growth.
of WSJ subscribers are subscribed to at least one newsletter.
10 Point
Sources: WSJ Internal Platform Measurement, WSJ | BG Intelligence April 2023 Proprietary 360/Day in the Life Study.
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All listed resources are directional. Customized advertising opportunities are available.
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WSJ. Magazine Specs
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DJ Ad Guidelines
With Offices Globally
Corso Italia, 1 Dow Jones Newswires 20122 Milano AG Italy
Milan
10 Boulevard Haussmann 75009 PARIS France
Paris
19/F East Tower 1-5-1 Otemachi First Square Chiyoda-ku, Tokyo 100-0004
Tokyo
138 Market Street 13-02 CapitaGreen Singapore 048946
Singapore
18 Harbour Road, Wan Chai 25/F, Central Plaza Hong Kong
Hong Kong
1211 Avenue of the Americas New York, NY 10036
New York
1 London Bridge St London SE1 9GF
London
One South Wacker Drive Suite 1700 Chicago, Il 60606
Chicago
5900 Wilshire Blvd. Suite 2900 Los Angeles, CA 90036
Los Angeles
201 California St 11th Floor San Francisco, CA 94111
San Francisco
Awards & Accolades
• 2024 Signal Awards Gold Winner for the Best New Podcast Series Category (MarketWatch On Watch Podcast) • 2023 Pulitzer Prize for Investigative Reporting (Capital Assets series) • 2023 SABEW Best in Business Awards (Honorable Mention): Podcast/Audio - Large Division - The Wall Street Journal - Uncontrolled Substances
Editorial/Newsroom
• AdWeek - The 2022 Media Hot List: Hottest in Business News • The Content Council - The 2022 Pearl Awards Most Effective: Financial Services - Global X ETFs - Charting Disruption • Gramercy Institute - The 2022 Financial Content Marketing Awards: B2C Content Marketing - Pacific Life
Media
Awards received include: Telly, FCS Portfolio, Ad Week, Digiday Media, Gramercy Institute, ACE, World Media, W3, Ad Age, Folio Edit Ozzie, Hatch, IAA Brilllance, Digiday Content Marketing, Knotch Supernormal, AD Exchanger, and Content Council Pearl
Branded Content
Self Service Portal
For a campaign budget of $10K or under. Grow your business with the digital media platform that knows your business. The Wall Street Journal Barron’s Group continues to double down on high quality, trusted journalism, driving recognition of our brands and results for our partners. Access our audiences at multi-platform scale with products and reporting informed by First Party data.
Get Started
Reach Out
Leadership
FINANCIAL SERVICES
Katie Weber - SVP, Commercial Strategy & Head of Financial Services katie.weber@wsjbarrons.com
EMEA/APAC
Anna Foot - SVP, Media Sales International anna.foot@wsjbarrons.com
PRESS
LIVE JOURNALISM
press@wsjbarrons.com
conferencesalesteam@dowjones.com
THE TRUST
thetrust@wsjbarrons.com
ENTERPRISE
Robert Welch - SVP, Tech & Enterprise Multi-Media Sales, East Coast robert.welch@wsjbarrons.com
LUXURY & LIFESTYLE
Tracey Baldwin - SVP, Multi-Media Sales tracey.baldwin@wsjbarrons.com
Katie Purchase - VP, Multi-Media Sales katie.purchase@wsjbarrons.com
Additional Contacts
Mia Libbby - SVP Tech & Enterprise, Multi-Media Sales mia.libby@wsjbarrons.com
For reaching ultra high net worth investors.
1 in 2
81%
Opinion leaders are reached across WSJBG.
Of our readers agree we help them make informed decisions.
Sources: 2022 Double-base Ipsos Affluent Survey USA, WSJ | BG Proprietary Consumer Confidence Monitor Study, July 2022, comScore December 2022.
Where minds are made and brands are built.