Rates & Specs
For reaching ultra high net worth investors.
1 in 2
Of our readers
sit in the C-Suite.
Opinion leaders are
reached across WSJBG.
Of our readers agree we help
them make informed decisions.
Engagement Across Every Platform
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2 in 5
Monthly unique website visits across our brands.
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Sources: 2022 Double-base Ipsos Affluent Survey USA, WSJ | BG Proprietary Consumer Confidence Monitor Study, July 2022, comScore December 2022.
Where minds are made and brands are built.
WSJ Reports Calendar
Editorial Advertising Opportunities
WSJ. Magazine Calendar
Interaction Rate above
the Industry Standard.
Explore Digital Innovation
Higher Attention Quality than
Industry Standard Digital Advertising.
Total hours spent
with ads In-view.
The Hero serves full page width across all devices, delivering scalable high-impact executions with versatile capabilities.
Avg CTR - 3.6x Standard Display
We create innovative advertising
experiences to amplify your narrative.
An immersive, near-full-screen canvas that appears mid-article, showcasing stunning high-resolution experiences.
Avg CTR - 4.7x Standard Display
A suite of vertical full-screen interactive mobile experiences, appearing mid-scroll.
Avg CTR - 4.8x Standard Display
Avg VCR - 1.4x Standard Display
The Folio unit serves in-content at paragraph width, providing a native canvas for content integration and storytelling.
First to Market
Scalable, light-weight video and interactive content v into standard IAB ad sizes.
Avg CTR - 1x Standard Display
Avg VCR - 1.5x Standard Display
Social Posts and Branded Content converted to scalable Rich Media that emulate Social experiences.
Avg CTR - 1.6x Standard Display
Sources: Moat Analytics Data, 2022, Moat Display Analytics across Desktop, Mobile Web, Mobile App. Date Range: 01/01/2023-03/31/2023
Higher Attention Quality than Industry Standard Digital Advertising.
Our dedicated ad tech team is focused
on our increasingly automated product set that leverages 1st party data, advanced analytics, and ad tech platforms to deliver results for our marketing partners.
Our patented taxonomy tool, DJID, allows us to effectively gauge users’ intent and serve your brand’s messaging against 80+ distinct themes. Reach your desired targeted audiences across all of the WSJ Digital Network’s decision-making properties.
Our proprietary intelligence solution uses context and sentiment analysis to align your message in brand suitable environments. Delivering against the right content in
the right context for your message.
Unlocks key audience trends through
our 1P data allowing us to populate predefined audience segments.
Episodes each week
across the WSJ|BG Network.
Have directly made a
purchase based off a podcast ad.
Downloads in 2022
(26% year over year increase).
One of Apple’s Top Shows in Business, Barron’s Streetwise takes a fun and intimate approach to covering finance and investment news alongside industry influencers.
HOST: Jack Hough
Mirrored after WSJ’s popular column, What’s News delivers top stories and shares timely insights on business, the economy, markets, and politics straight from the WSJ newsdesk.
HOSTS: Marc Stewart & WSJ Journalists
A weekly podcast that focuses on different disruptions in our financial lives and how that will look in the future by interviewing both financial experts and real world people.
HOSTS: Jennifer Strong
Best New Ideas in Money
We’ll bring you breaking tech news and scoops from the pros at the Wall Street Journal, insight into new innovations and policy debates, tips from our personal tech team, and exclusive interviews with movers and shakers in the industry.
Tech News Briefing
Combining the unparalleled reach of The Wall Street Journal’s newsroom with Gimlet’s deep audio expertise, we’ve created a must-listen daily show about money, business, and power. WSJ’s most successful podcast, with 8M+ monthly listeners.
HOSTS: Kate Linebaugh and Ryan Knutson
Sources: Edison Research, Super Listeners Study 2021. super-listeners-2021-from-edison-research-and-ad-results-media, WSJ Internal Records, Megaphone Downloads Jan - Dec, 2022.
View All WSJ Podcasts
View All Barron's Podcasts
View All MarketWatch Podcasts
Have directly made
a purchase based
off a podcast ad.
Original WSJ, MarketWatch,
and Barron’s series & shows.
Average Video Views per Month
(+55% from previous year)
Featured Video Series
Dion Rabouin breaks down all things finance, taking a deep dive into what’s making money move and why it matters.
View All WSJ Videos
View All Barron's Videos
View All MarketWatch Videos
WSJ’s tech podcast, now in a video format, features breaking news, scoops and tips on tech innovations
and policy debates, plus exclusive interviews with
movers and shakers in the industry.
Weekly show dedicated to in-depth interviews with CEOs and other leaders from the world of business. Our candid conversations shed light on the biggest stories in markets, the economy, technology, politics, and corporate culture.
This series takes the viewer behind the scenes
of a high-stakes event or business, showcasing
the meticulous planning, manpower, and money
that goes into preparing the final outcome.
This documentary formatted video series provides a cinematic look at the lives of those who are reaching
financial independence through techniques like ultra-high savings rates, house hacking, real estate investing, passive income streams, and of course, investing in the stock market.
Sources: WSJ Adobe Analytics June 2022 - June 2023, WSJ Adobe Analytics, April 26, 23 - July 20, 2023.
with Dion Rabouin
with Andy Serwer
Views per Month
(+55% from previous year).
Barron’s series & shows.
Take action on WSJ ads.
with WSJ weekend.
WSJ’s premier section for world, political,
business news and opinion. Section A offers advertisers the opportunity to align with
Pulitzer Prize winning Journalism.
An award-winning lifestyle publication, WSJ. Magazine is dedicated to the power and passions of The Wall Street Journal's global readership. Each month, WSJ. covers contemporary culture and the luminaries shaping it—with exclusive features and award-winning photography.
Sources: WSJ | BG Intelligence April 2023 Proprietary 360/Day in the Life Study, RAM Panel; Base: n=803. WSJ print studies conducted January 2016 - June 2022.
Business & Finance provides detailed and
insightful coverage of business news and
headlines on the world's most important
companies from The Wall Street Journal.
Business & Finance
For over 30 years, Journal Reports have provided
our readers with deep-dives on topics important
to their careers and lives.
Published every Friday in The Wall Street Journal, Mansion serves as a trustworthy guide for enthusiasts and prospective buyers alike, featuring the world’s most distinctive homes and providing in-depth market analysis and financing tactics.
The Exchange section offers powerful visual presentation, breaking news, addictive recurring features, agenda-setting regular columnists and deep reporting that illuminates the behind-the-scenes stories of the week's biggest business and finance news.
Presenting today’s leading issues, from health and science to politics and world affairs, Review challenges our readers to reflect on the world around them.
Every weekend, our readers look to this pull-out section for the latest lifestyle news. Off Duty provides fun, fresh and informative content across five pillars.
Advisors and investors come to Barron’s for clarity and actionable insight to empower financial decisions.
Mansion Global is a luxury real estate platform that seamlessly integrates ultra high-end listings and property search functionality with editorial that spans global market insights, architecture and design, and lifestyle content.
of WSJ subscribers are subscribed to at least one newsletter.
Sources: WSJ Internal Platform Measurement, WSJ | BG Intelligence April 2023 Proprietary 360/Day in the Life Study.
Careers & Leadership
Need To Know
The Barron's Daily
View Newsletter Sample
Print Rate Card
WSJBG General Print Advertising Rate Card
WSJ|BG Programmatic One Sheet & Rate Card
Advertising Unit Guide
Ad Unit Guide
WSJ Material Specs
Barron's Rate Card
All listed resources are directional.
Customized advertising opportunities are available.
WSJ. Magazine Material Specs
WSJ. Magazine Specs
Barron's Material Specs
With Offices Globally
1 Dow Jones Newswires
20122 Milano AG Italy
10 Boulevard Haussmann
75009 PARIS France
19/F East Tower 1-5-1 Otemachi First Square
138 Market Street
18 Harbour Road, Wan Chai
25/F, Central Plaza
1211 Avenue of the Americas
New York, NY 10036
1 London Bridge St
One South Wacker Drive
Chicago, Il 60606
5900 Wilshire Blvd.
Los Angeles, CA 90036
201 California St
San Francisco, CA 94111
Awards & Accolades
• 2023 Pulitzer Prize for Investigative Reporting
(Capital Assets series)
• 2023 SABEW Best in Business Awards (Honorable Mention): Podcast/Audio - Large Division - The Wall Street Journal - Uncontrolled Substances
• 2022 SOPA Award: Excellence in Explanatory Reporting - Global - 'Inside China's Corporate Crackdown'
• AdWeek - The 2022 Media Hot List: Hottest in Business News
• The Content Council - The 2022 Pearl Awards Most Effective: Financial Services - Global X ETFs - Charting Disruption
• Gramercy Institute - The 2022 Financial Content Marketing Awards: B2C Content Marketing - Pacific Life
Awards received include: Telly, FCS Portfolio, Ad Week, Digiday Media, Gramercy Institute, ACE, World Media,
W3, Ad Age, Folio Edit Ozzie, Hatch, IAA Brilllance, Digiday Content Marketing, Knotch Supernormal,
AD Exchanger, and Content Council Pearl
Self Service Portal
For a campaign budget of $10K or under.
Grow your business with the digital media platform that knows your business. The Wall Street Journal Barron’s Group continues to double down on high quality, trusted journalism, driving recognition of our brands and results for our partners. Access our audiences at multi-platform scale with products
and reporting informed by First Party data.
Katie Weber - SVP, Commercial Strategy & Head of Financial Serv
Anna Foot - SVP, Media Sales International
Robert Welch - SVP, Multi-Media Sales
LUXURY & LIFESTYLE
Tracey Baldwin - SVP, Multi-Media Sales
TECH, MEDIA, & TELECOMMUNICATIONS
Katie Purchase - VP, Multi-Media Sales
Emily Welsh - Head of Marketing & Business Development